Beth Burdin
Marketing Communications Senior Associate
Beth Burdin provides clients with marketing strategy and implementation, significantly improving their reach in the marketplace. Her 20-year career includes extensive integrated marketing abilities, including identity development, sales collateral, promotion, advertising, direct mail, e-communications, special events, trade show support, public relations, point-of-sale, packaging, premiums and consumer sweepstakes.Clients including Citicorp, Chicago Tribune, Nestle, Sony and Whirlpool have tapped Beth to develop innovative ideas and ensure their marketing efforts are unified and well-orchestrated.Beth has applied her expertise pro-bono to Around The Coyote Arts Festival. She is a volunteer for the Park District of Oak Park, drafting and implementing the village’s first Environmental Policy. This policy will yield an increase the park’s bio-diverse areas, a park stewardship program and energy efficiency and recycling initiatives.
“I view marketing as a hybrid of the arts, business and psychology. The best work starts with deep thinking and ends with a result that is so clean and crisp, it appears effortless.” - Beth Burdin
