GreenMark Public Relations, Inc.

Services

From basic media relations to a completely integrated communications plan and a la carte support, GreenMark Public Relations, Inc. offers the tools and strategies to ensure comprehensive, seamless and effective implementation. Messaging is consistent, budgets are on track and new opportunities emerge when we truly partner with our clients.

Business Consultation & Proposal

A one-on-one meeting with you and/or your appointed representative(s) gives GreenMark PR the background and understanding of your desired goals and objectives. From there, a customized communications proposal and projected budget are developed for your review and approval.

Messaging Workshops

GreenMark introduces the science of message development. Through our unique messaging workshops, we develop clearer concepts and great hooks to strengthen your image and cut through the clutter. Our on-site workshops are a smart investment for your future communications.

Public Relations

> Media & Public Relations Plans

A solid media and public relations plan takes you from A-to-M-to-Z. It doesn’t leave you hanging in the middle with no results. We begin with an assessment of where you are – right now – in achieving your goals – that’s “A.” Next, we invite you to dream big about where you want your business or organization to go and what you would like it to achieve – that’s “Z”. GreenMark then develops and executes the “M” (or middle) part of the plan to help your company realize its business communications goals.

> Materials Review & Development

Electronic press materials and/or media kits are snapshot “biographies” of your organization and should effectively tell your story. Media kits generally contain a fact sheet and communications materials about your company’s mission or objectives. Additional news releases provide supplementary information about events, projects, classes or programs. Media kits can be combined and customized with your organization’s existing or new marketing tools, such as brochures or catalogs, and are generally used to launch products or services, or in conjunction with a special event or opening.

> Ongoing Services

Consistency of communication delivery, reliability of follow-through, proven results and trusted relationships with media are GreenMark’s defining characteristics. For this reason, your organization may decide to enlist customized service in the form of an ongoing retainer.

The following services are offered individually as special projects or in combination with those listed above:

Team leadership
Issues/reputation management
Creative brainstorming/planning
Communications team building
Marketing services
Media training
Media list construction
Message development
Press release development/distribution
Media advisory development/distribution
Media pitching/communication
Social media execution
Spokesperson services
Story concepting/writing
On-site media relations
Interview staffing
Digital video services (photography, writing, directing, producing)
Web site content development
Online communications strategy planning/execution
Sponsorship development
Success reporting

Marketing

Concepts, copy, design and photography through final delivery, our marketing solutions are comprehensive and built for results. Whether revamping components you have in place, positioning a new product or line extension, tapping a new market or casting a wider net, GreenMark’s team is at your service. Elements may include viral marketing, brochures, direct mail, Web development, flash-mail broadcasts, point-of-sale materials, trade show support, signage or premiums. These, paired with social media/marketing and public relations strategies will get the word out with the ultimate return on your investment.

GreenMark Public Relations®, Inc.

Services